I’m Vanessa McDaniel, the designer behind –CRAFTED. As long as I can remember, I have been an artist and designer.
After graduating from the University of Illinois with a degree in Industrial design, I moved to New York to pursue a design career. I worked for a small fashion company in the heart of the garment district while also taking classes at the Fashion Institute of Technology and the School of Visual Arts in couture sewing, illustration, typography, and web design.
In 2007 I decided to work for myself as a freelancer, where I was fortunate to work on a variety of projects, everything from photo shoots and visual display design to logos and textile design. Some of the companies I worked for included Clinique cosmetics, Ralph Lauren, Linda Loudermilk, and Sears department stores.
In 2011 I decided to expand into a full service design studio where I will have the opportunity to work with an amazing network of talents. I am so excited to bring together my love of hand-made with my feminine sense of design.
Throughout my career, I have always believed in taking a risk, in having passion in what you do, and most importantly, to never stop learning.
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